If you want to increase your influence in your industry, Twitter is the social media platform for you. According to the article: Accelerate, 50% of social media users engage with Twitter daily and 30% want to see brands use it more. In this guide, we will show you how to get more Twitter followers in 10 easy steps without resorting to spammy tactics.
1. Tweet frequently:
Tweeting frequently is one of the best ways to increase your followers on Twitter. Unlike other social media platforms such as Facebook or Instagram, Twitter requires a more aggressive content strategy. Research shows that the top-performing Twitter accounts post around 12 times per week, which is roughly twice per day.
The reason why you should post frequently is that Twitter moves fast, and the more you post, the more likely you are to appear on people’s feeds. However, you need to make sure that you don’t post the same type of content every time. Instead, diversify your content strategy by posting a variety of content, such as tweets from your followers, relevant industry articles, buzzworthy stats, breaking news, personal updates, and much more.
Posting fresh content lets potential followers know that you’re active, engaging, and worth following. To make sure that you don’t spend too much time posting content in real-time, you can use social scheduling software to queue up content regularly. This effectively allows you to attract new followers around the clock. By scheduling tweets with social media management tools like Sprout Social, you can optimize your Twitter presence for more followers.
2.Prioritize visual content:
Tweets containing images receive more likes, shares, and retweets. Consider using editing tools to create images, infographics, videos, GIFs, memes, and image macros to inform and entertain your audience.
Hashtags are one of the most powerful tools on Twitter. Think of them as a way to make your posts searchable, almost as a form of SEO for your Twitter account. Posts that feature a hashtag usually receive more engagement than those without them. Tacking on a couple of hashtags to any given tweet is a quick way to increase the likelihood of new followers finding your account.
When using hashtags, you should supplement your posts with industry hashtags such as #SEO or #ContentMarketing, which are great for your professional content. You can also inject some personality into your feed by using popular community hashtags such as #MidweekMotivation. Additionally, you can piggyback on event-based hashtags like hashtags for awards shows, sporting events, and anything else topical.
However, you need to use hashtags wisely and not go overboard. Posts brimming with hashtags look spammy at a glance and are otherwise distracting. Ideally, you should stick to one or two (three, tops). You can also use Twitter analytics to identify which of your hashtags attract the most followers and use them strategically.
4.Join Twitter communities:
Participate in Twitter communities to introduce your account to new followers. Use hashtag analytics to find niche communities relevant to your business, or check the bios of influencers and big names in your industry to see which hashtags they’re using.
5.Engage with replies, retweets, and tags:
Engaging with replies, retweets, and tags is a great way to increase your followers on Twitter. It shows that you’re active and responsive, and it encourages people to follow you. When you respond to someone’s tweet or retweet their content, you’re showing them that you value their opinion and are interested in what they have to say.
You can also tag other users in your tweets, which is a great way to start a conversation or bring their attention to your content. When you tag someone in a tweet, they receive a notification, and they may respond or retweet your content, which can help you reach a wider audience.
Additionally, you can participate in Twitter chats, which are organized around a specific hashtag and topic. Twitter chats are a great way to connect with people in your industry and share your expertise. By participating in Twitter chats, you can increase your visibility and attract new followers who are interested in what you have to say.
6.Publish and comment on Twitter threads:
Twitter threads are a great way to tell a story, share your expertise, or spark a conversation. By creating and commenting on Twitter threads, you can engage your audience and attract new followers.
7.Create an inviting profile:
Your Twitter profile should reflect your brand and attract potential followers. Use a professional profile picture, write a clear bio, and add relevant links to your website or blog.
8.Participate in Twitter chats:
Twitter chats are public conversations on Twitter around a specific topic or hashtag. Participating in Twitter chats can help you connect with like-minded people, establish your expertise, and attract new followers.
9.Draw in followers outside of Twitter:
Promote your Twitter account on your website, blog, or other social media platforms. You can also use email marketing or other online advertising to draw in potential followers.
10.Optimize your post timing:
The timing of your posts can affect their visibility and engagement. Use Twitter analytics to determine the best times to post based on your audience’s activity.